FAQ

NCAA® MARCH MADNESS® BRACKET REFRESH FAQS

GENERAL PROGRAM

How do I play?

You will need a Coke.com or MCR account to participate. Purchase Coca-Cola branded & POWERADE branded products to Obtain Codes: Each participating Coca Cola™ or POWERADE™ product that you purchase will contain a unique code under the cap or inside the packaging ("Product Code"). During the Promotion Period, visit www.coke.com/bracketrefresh and join or login using your Coke.com or MCR credentials. Follow the links and instructions to provide your Product Code (either by typing it in online or by scanning it if you are entering on your mobile device) and you will automatically proceed to the instant win game phase and get one play. If you are a winner in the instant win game, you will receive 1 randomly-selected team based on the quantities and odds for the program. If you do not win the instant win game, you automatically will receive 1 entry into the NCAA® March Madness® Bracket Refresh. You can collect as many teams as you like to better your odds, when your team wins – you win!

Who is eligible to play?

The NCAA® March Madness® Bracket Refresh promotion (the “Promotion”) is open only to legal residents of the 50 United States (or the District of Columbia) who are 13 years of age or older and who have a Coke.com or MCR account at the time of entry.

What brands codes are accepted?

All Coca-Cola branded products (Coca-Cola, Coke Life, Coke Zero, Diet Coke – all flavors) and POWERADE branded products (POWERADE & POWERADE Zero – all flavors) codes are accepted. For a full list of packages accepted for the above brands, please visit https://us.coca-cola.com/participating-brands/.

How long does this promotion run?

The Promotion begins at 12:00 p.m. Eastern Time ("ET"), February 20, 2017 and ends at 12:00 p.m. ET, March 23, 2017 (except for 3/16 at 12:01 p.m. ET – 3/20 at 11:59 a.m. ET when the instant win games will be unavailable) (the "Promotion Period") and is comprised of 2 instant win game phases, as set forth in the table below:

Instant Win Game Phase:

Starts at 12:00 p.m. ET on:

Ends at 12:00 p.m. ET on:

Applicable Gifts:

Bracket

2/20/17

3/16/17

The Pre-Refresh Gifts

Bracket Refresh

3/20/17

3/23/17

The Post-Refresh Gifts

 

How many times can I play per day?

You may play the game 5 times/day.

What happens if I enter a code but there are no more teams to give out?

You will be entered into the NCAA® March Madness® Bracket Refresh Sweepstakes for the chance to go to the 2018 NCAA® Men’s Final Four®.

When will you open up the second set of teams for the refresh?

The refresh part of the program will begin 3/20/17 at 12PM EST. During that time, we will open up Sweet Sixteen® teams to be awarded, so you have even more of a chance to win big!

I don't like my team, can I get a new one?

Scan or enter a new code for the chance to get another team. The more teams you have, the better chances you have of staying in the game!

How long will it take for my prize to be fulfilled?

Your prize will be awarded 6-8 weeks after the promotion concludes.

How do I know if I get a prize?

You’ll receive an unclaimed rewards notification when you login to coke.com within 72 hours of your team progressing.

What happens if the team I won makes it to the next round of the tournament?

You will get a notification after you login to coke.com within 72 hours if your team makes it to the next round and you have a prize waiting for you. Your prize will be awarded 6-8 weeks after the promotion concludes.

What are the prizes I can win if I get a team?

See below for the different prizes per round per the two program phases:

  • Pre-Refresh:
    • First Round Gift: Digital content download A.
    • Second Round Gift: Digital content download B.
    • Sweet Sixteen Gift: A digital coupon valid for a free 20 ounce Coca Cola™ beverage.
    • Elite Eight Gift: A $5 digital movie gift card, terms and conditions apply.
    • Final Four Gift: A digital $5 retail gift card, terms and conditions apply.
    • Final Game: 2 Sweepstakes entries into the grand prize
  • Post-Refresh at Sweet Sixteen:
    • Sweet Sixteen Gift: First Round Gift: Digital content download A.
    • Elite Eight Gift: A digital coupon valid for a free 20 ounce Coca Cola™ beverage.
    • Final Four Gift: A digital $5 retail gift card, terms and conditions apply.
    • Final Game: 1 Sweepstakes entry into the grand prize

What does the NCAA® March Madness® Bracket Refresh Consolation Sweepstakes include?

A trip for 2 to the 2018 Final Four® in San Antonio, TX; and a POWERADE® Hydration Kit prize pack, all details determined by Sponsor in its sole discretion. Trip prize package includes round trip, coach-class air transportation for 2 from a major airport near winner’s home (determined by Sponsor in its sole discretion); 2 nights' accommodations at Sponsor's choice of hotel (single room, double occupancy); ground transportation between airport and hotel; 2 tickets to the 2018 NCAA® Men’s Final Four®, which includes the National Semifinals & Championship Final Games (seat locations to be determined by Sponsor in its sole discretion); a $500 prepaid gift card that may be used for spending money; and travel agent services. Winner must travel on the dates specified by the Sponsor, surrounding the 2018 NCAA® Final Four® game, or prize will be forfeited.

What does the grand prize include?

A check for $25,000 made out to the winner; and a POWERADE® Hydration Kit prize pack, all details determined by Sponsor in its sole discretion.

SCANNING/CODE ENTRY

How do I scan my code?

To SCAN: 1) Tap “SCAN CODE” 2) Allow access to your camera & choose to take a photo 3) Line up your camera to capture the 14-digit code clearly 4) Snap the photo then choose to use that photo or retake then wait for a response, if there are errors follow the directions on the screen to correct and submit.

My code isn’t scanning properly, what should I do?

Make sure the code you’re using isn’t on shrinkwrap, the code scanner only reads codes on cap or paperboard. If you’re still having issues, please click here to contact us.

My code isn’t working, what can I do?

Confirm that your code isn’t already used. If not used but having issues with scanning, please enter your code manually.

How close do I have to hold my code to the scanner?

Make sure that the code is fully legible within the picture and not blurry in order for the scanner to be able to accurately read your code.

ACCOUNT SET-UP

Will my MCR account work to login to coke.com?

Yes, you may use your MCR account to login to coke.com, there is no need to create a new account.

How do I create a coke.com account?

Visit www.coke.com/bracketrefresh and click on the sign up/sign-in link and follow the instructions to register for a Coke.com account. To become a member, you must have a unique, valid email address. Accounts cannot be shared. If you already have a Coke.com or MCR account or other Coca Cola account, please use that. Limit: 1 account per person, across all Coca Cola websites.

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